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Senin, 30 Juli 2012

London 2012 Olympics: Sales surge for performers

Other acts that saw an increase in sales were Underworld - after one half of the dance duo, Rick Smith, masterminded the music for the ceremony - and Frank Turner, who performed before the ceremony began.

Mr Castaldo said: "With British music featuring so strongly in such a spectacular opening ceremony watched by tens of millions in the UK and vast numbers worldwide, it was always likely we would see a huge surge in demand for many of the featured artists' albums.

"The big question, I guess, was who that was going to be, and now we know. Whilst interest in the likes of Macca and Bowie would have been anticipated, I doubt anyone imagined we'd be talking about Mike Oldfield, Underworld and, least of all, Frank Turner as the biggest beneficiaries from the ceremony."

Boyle also benefited from the worldwide exposure, with online retailer Amazon reporting a "surge in sales" of his films.

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